Our Journey
Sharing genuine Italian pizza with heart since 1987
From Naples to Your Street
'Fire & Flour Pizzeria started with a clear vision: to bring true Neapolitan pizza to New York. Established by the Bianchi family in 1987, our pizzeria began as a small, family-run spot using recipes passed down through generations.
Luca Bianchi, our founder, mastered the craft of pizza-making while traveling across Italy, training with master pizzaiolos in Naples—the birthplace of pizza. After returning to the UK, she set out to recreate the magic of authentic Italian pizza, using traditional methods and the finest ingredients.
What started as a cozy 12-seat eatery has become a beloved neighborhood staple, yet our dedication to quality and authenticity remains unchanged. We still rely on wood-fired oven techniques, make our dough fresh every day, and select the highest-quality ingredients we can source.
Today, 'Fire & Flour Pizzeria remains family-owned and operated, with the next generation of the Bianchi family now guiding our passionate team. While we've adopted a few modern touches, our core promise is the same: crafting delicious, authentic pizza that brings people together.
What We Stand For
Exceptional Ingredients
We choose the freshest, top-quality ingredients, partnering with local farmers and Italian suppliers to deliver genuine flavors.
Time-Honored Techniques
We craft our pizzas using classic methods, fermenting dough for 48 hours and baking in authentic wood-fired ovens.
Community First
We aim to be more than a restaurant—we’re an active part of the community, supporting local initiatives and welcoming everyone.
Sustainable Practices
We prioritize eco-conscious operations, from cutting food waste to using environmentally friendly packaging and supporting sustainable farming.
Meet the Team
The dedicated team behind our pizzas
Luca Bianchi
Owner and Head Chef
Second-generation owner trained in Naples, refining our recipes for over 16 years.
Mia Alvarez
Executive Chef
Educated in Italy, bringing twelve years of culinary experience to our kitchen, with a focus on seasonal creations.
Luca Bianchi
Master Pizzaiolo
Naples-born, Luca has been making outstanding pizzas for more than two decades and mentors all our pizza chefs.
Emma Carter
Restaurant Manager
Leads our front-of-house with warmth and efficiency, ensuring every guest has an exceptional experience.
Alex Zhang
Beverage Director
Oversees our drinks program, focusing on Italian juices and ideal pairings for pizza.
What Our Guests Say
The most genuine Neapolitan-style pizza I’ve tasted outside Italy. The crust is perfectly chewy with those signature charred spots only a wood-fired oven can create.
Oliver Bennett
I appreciate that 'Fire & Flour Pizzeria chooses local produce and follows sustainable practices. You can taste the difference in every slice. Their seasonal specials are always a highlight!
Emily Parker
I’ve been coming here for years and the quality never slips. The staff treats you like family, and the pizza is pure bliss. Don’t miss the Truffle Mushroom pizza!
Noah Hernandez
Awards and Recognition
Top Pizzeria in Karlport
Local Food Awards, 2020-2024
50 Best Pizzerias in the UK
National Restaurant Guide, 2022-2024
Certified Authentic Neapolitan Pizza
Associazione Verace Pizza Napoletana, 2019
Award for Sustainable Business Practices
Regional Green Business Association, 2023
Plan a Visit
Enjoy the flavors of true Italian pizza in a cozy, welcoming atmosphere